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Posts Tagged ‘advertising’

Just saw this on Gawker, and my mind is completely blown.  Clearly, the ad execs who dreamed this up would have been better as futurists/psychics than as…well ad execs and creatives.

Just let Tom Selleck tell you all of the amazing things that AT&T would bring you in the future.  Except, as Hamilton Nolan pithily points out, that AT&T would not be the company to bring it to you (at least in this iteration).

Although according to Stephen Colbert, perhaps they have, in some way or another (edited to add:  I realize that the innovative arm of the old AT&T was left to die at Lucent, but the telecom monopoly reference is still relevant).

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I heartily enjoy anyone who can offer a scathingly hysterical send up of how marketers target women, so Sarah Haskin’s series on Current TV called, appropriately, Target Women was one I immediately took a shine to, and for anyone out there who needs a five minute brain break, I highly reccommend you check them out.  Fortunately, my friend Nicky over at XSquaredCurve has so conveniently posted all of them as they become available, so check it out!

Just don’t laugh too hard at your desk…

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It’s been bugging me for a while, but every time I see this Nivea commercial I’m reminded of another song, but for the longest time I couldn’t quite place it:

The “they call her love, love, love, love, love,” bit, both in verse and in melody sounded very familiar indeed…

On Saturday I figured it out:

(listen in around 1:02)

Am I right?

What bothers me more than anything is that the song in the Nivea ad is just so damn lame aside from the part featured in the spot–I tracked it down on the band’s MySpace page and immediately I was unimpressed by the uber-emo-boy lyrics–and that’s coming from someone who loves a good, sappy emo song from time to time.

What do you think?  Is this too much a reach?

UPDATE: Jess sagely pointed out that the Parachute song also bears more than a passing resemblance to Van Morrison’s “Crazy Love”:

Happily, this gave me a great excuse to post a vintage video of Van Morrison and Bob Dylan playing this, which helps point how inferior the “modern” conflation of the DMB and Van Morrison songs really is compared to the originals.

Hacks.

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Watching the Mad Men finale, and so many things come to mind:

  • I am a lady who is a combination of:

Rachel Menken

and

Midge Daniels (on the right)

with a little dash of

Joan Holloway (naturally–I have curves, after all)

and….

Betts Draper.  Always a little bit of Elizabeth Draper.

  • For further reading/insight into the episode, I urge you to read this.

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This is easily the most offensive commercial out there right now–at least to anyone who takes a modicum of pride in making healthy, whole meals:

A post on Jezebel poking fun at Gwyneth Paltrow’s GOOP website–specifically a soy-based meal she touts as being affordable–reminded me of this horrifing spot.  No, silly viewers, you can’t get everything you need to make deep-fried chicken for under $10–but honestly, why would you want to?  A meal consisting of chicken, grease and salt shouldn’t be part of your normal culinary repitoire–besides, the entire conceit is flawed because if you don’t have flour on hand, you’re sure as not going to have a deep fryer at your disposal.

Advertising FAIL.

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My daily read Jezebel, per usual, presented a thought-provoking analysis of Queen Latifah’s weight loss on the Jenny Craig program and the messages behind the accompanying advertising that she’s reached a “magic number” that doesn’t denote size (they’ve been pushing “I’m a size fitter!  I’m a size healthier!” lately with all of their spokesladies) but rather reducing cholesterol.  While not perfect (the commenters are left to hash out the messages, and there are some great insights there), it’s at least a step in the right direction, and infinitely more edifying than, say, the wedding ads they put on Facebook.

Prepare for your head to hit the desk after the jump: (more…)

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Given that it’s August, it’s natural for the new fall collections to start trickling out to stores (because everyone I know, especially Michael, LOVES shopping for sweaters when it’s 90-fuck degrees out).  That said, I have gotten a few pieces that I’m completely in love with..which isn’t terribly surprising.  I have a tendency to find these things in August.

What is so surprising is that they’re from the Gap.

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